Helping you attract, convert and retain valuable customers

A photo of Georgina Pearson wearing a bright pink t-shirt, against a blue and white tiled background

I help brands build meaningful relationships with customers for long-term engagement and retention

Let's talk
Photo of George standing in front of a sculpture in Brussels, giving the effect she's being painted

I’m George

an engagement and loyalty specialist.

Helping your business attract, convert and retain valuable customers.

As a senior marketer with extensive experience in subscriptions and content marketing, I’ve worked across a variety of industries including real estate, publishing and retail.

The thread that ties my experience together is my ability to understand an audience and convert them into a happy customer - not just once, but one who returns again and again.

Learn more

Let’s work together

  • A workspace with a pink notebook, a pen and a laptop.

    Projects

    Have you got a marketing challenge you need support with?

    If you need a fresh perspective for your next priority marketing campaign, but don’t have the budget for an agency, let’s have a chat. I can make your marketing work harder to drive results you need.

    After a kick off call to understand your needs, I’ll draw up proposal options with clear deliverables, budgets and timelines.

  • People collaborating over a large sheet of paper covered with colourful sticky notes

    Strategy

    Customer-centric marketing is where I thrive.

    Having worked in acquisition, retention and engagement teams, and led teams of high-performing channel leads, I take a holistic view to help shape your marketing strategy, working with you to understand your needs, and equipping you with a multi-channel framework that makes sense, and a clear direction to move forward with.

  • A monthly planning diary with two pens

    Fractional

    If you need experienced senior marketing support but don’t have the budget to hire someone full-time, fractional is an excellent option.

    I’m adept at working with senior leadership, and am known for fostering collaboration within high-performing teams.

    Whether you need clarity on planning for the next quarter, shaping your team’s direction for the year, or presenting to the Board, I can bring structure to help you get to where you need to be.

Companies I’ve worked with

John Lewis logo
Carter Jonas logo
Hearst logo

“George is a hugely talented marketer who has that rare combination of talents; an analytical mind and a wonderful creative spark.
She is able to understand customers and their motivations at a deep level. She is also great fun to work with and to be around.”
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Julian Thorne, The Week

Interested in working together? Fill out some info and I’ll get back to you shortly.

Get in touch

A pomeranian dog, wearing glasses, checking her emails

Not my dog, but a dog always increases engagement rates and dopamine levels: fact.